Whether you're a seasoned tote aficionado or a curious newbie, this guide is your go-to resource for everything tote-related. Tote bags are more than just carriers of stuff. They can be everything from a fashion statement to a practical tool - and can even be a lifesaver in the world of bags. Let’s dive in.

What Is A Tote Bag?

A tote bag is a large and unfastened bag that features parallel handles located on the sides of the bag. They were originally designed as utility bags but have continued to evolve over time to become stylish accessories - particularly those that have been custom-designed with logos and other graphics. Tote bags are capable of holding all your secrets and will never go out of style.

Pro Tip: Choose tote bags with reinforced stitching if you plan to carry heavy items. Your shoulders will thank you!

Types Of Tote Bags

Not all tote bags are created equal, and there are a number of types that are known as the most popular. These include:

Canvas Tote Bags

These tote bags are made of canvas, making them durable and sturdy, suitable for long-term use. They are often used for activities that require a bag that can hold several potentially heavy items, such as grocery shopping or beach trips. Due to the canvas material, they can be easily customized with prints or embroidery.

Cotton Tote Bags

These tote bags are well known for being lightweight and soft. They are ideal for everyday use or casual outings if you are dressing down. Due to the cotton material, they are eco-friendly and mostly machine washable (although you should always check the manufacturer’s instructions).

Non-Woven Polypropylene Tote Bags

Non-woven polypropylene tote bags are reusable bags. This synthetic material is durable, lightweight, and recyclable. It is often chosen for its strength and resistance to moisture. Unlike traditional woven fabrics, non-woven polypropylene is produced by bonding fibers together rather than weaving them. This creates a fabric that is strong and tear-resistant.

Polyester Tote Bags

Polyester tote bags are made from polyester fabric, which is a synthetic material known for its durability, wrinkle resistance, and ability to hold vibrant colors well. Polyester is also lightweight and dries quickly when wet. Polyester tote bags are generally strong and durable, making them suitable for carrying heavy items such as groceries, books, or gym gear. They can withstand regular use without tearing or stretching out of shape.

Leather Tote Bags

These tote bags are both stylish and professional, offering a layer of luxury to the accessory. Suitable for special occasions, nights out or even in the office, they are a great choice for those looking for something a little more elegant. However, both real and artificial leather comes with a lot of upkeep and leather tote bags generally require more care to maintain.

Jute Tote Bags

Jute tote bags are made from natural fibers which make them a great choice for eco-conscious shoppers. They are typically used for casual purposes like brunch or a more casual work environment.

Nylon Tote Bags

If you’re looking for something that’s more water-resistant and durable than the standard tote bags, then look no further than nylon. Great for outdoor activities or gym use due to their ability to reflect water, they are both practical and comfortable. Talking of practicality - did we mention that they often feature multiple compartments?

Pro Tip: Make sure to pick a material type that best suits your needs.

What Are Tote Bags Used For?

Tote bags are a highly versatile bag type, which means there are a wide range of use cases for them.

Business Purposes

Brand Promotion

- Custom tote bags can be personalized with company logos.
- They can serve as walking advertisements and increase brand visibility.

Corporate Gifts

- Tote bags can be used as a corporate gift, filling them with promotional items and brochures.
- They can be thoughtful gifts for clients, partners and employees.

Event Giveaways

- Tote bags can be distributed at trade shows, conferences and events.

- They can be filled with event materials, samples and informational brochures to help attract attendees and create brand recognition.

Retail Packaging

- Branded tote bags can be used for customer purchases and can promote the brand.

- This provides customers with a reusable bag.

Employee Swag

- Tote bags can be included in welcome kits or as company swag.

- They can be used to carry work materials, laptops, or personal items, enhancing employee engagement and pride.

Charity & Fundraising

- Tote bags can be sold or given away in fundraising campaigns, with custom designs that can help to highlight the cause.

- These tote bags can raise awareness and funds for charities.

Client Onboarding Kits

- Custom tote bags can be used as part of or to deliver onboarding kits to new clients.

- They can include informational booklets, branded merchandise, and other documents.

- These can create a professional and welcoming impression.

Product Launches

- Tote bags can be used to distribute samples and promotional materials.

- They can provide product information to attendees and potential customers, helping to enhance the launch experience.

Personal Purposes

Shopping

- Ideal for carrying groceries and other purchases.

- Reusable and eco-friendly alternative to plastic bags.

Beach Bag

- Spacious enough for towels, sunscreen, and snacks.

- Easy to clean sand out of, especially canvas totes.

Work or School Bag

- Stylish totes can double as office bags or school bags.

- Roomy enough for laptops, notebooks, and other essentials.

Travel

- Perfect carry-on bags for flights.

- Handy for day trips and excursions.

Everyday Use

- Great for carrying daily essentials.

- Can be used as a backup bag inside larger handbags.

What Sizes Do Tote Bags Come In?

Due to the flexibility of tote bags, they come in a wide range of sizes to suit different needs and requirements.

Small Totes

This size tote bag is best for light errands or carrying a few personal items. Small tote bags will typically come in dimensions 12”x12” or smaller.

Medium Totes

These are perfect for everyday use and carrying a number of items. Medium tote bags will come in dimensions around 16”x16”.

Large Totes

These are great for shopping trips or carrying a larger number of items. Large tote bags will typically come in dimensions around 18”x18” and larger.

Pro Tip: When in doubt, go for a medium-sized tote. It’s versatile enough for most needs and won’t overwhelm an outfit.

These measurements are not including the handle lengths. Handle lengths on tote bags come in a number of different sizes too.

Short Handles:

- Length: 14" - 16"

- Best for hand carrying or on the crook of your arm.

Shoulder Handles:

- Length: 20" - 24"

- Designed to be worn over the shoulder.

- Provides more versatility and comfort for longer carries.

Crossbody Handles:

- Length: 40" - 50"

- Allows for wearing the tote across your body.

- Ideal for when you need your hands free.

Pro Tip: Choose a tote with adjustable handles if you want maximum flexibility and comfort.

Are Tote Bags Waterproof?

Tote bags can be waterproof, but it depends on the material that they are made from.

Nylon is naturally water-resistant and can be made waterproof with additional treatments. Nylon tote bags are often used for their durability and resistance to water. Polyester is another material that is water-resistant and can be treated to be waterproof. PVC or Vinyl are typically waterproof, and they are used often to repel water.Recycled materials are made from recycled plastic bottles or other materials that are designed to be waterproof.

Canvas tote bags are typically not waterproof, but some canvas bags may be treated with a water-resistant coating, which can offer some level of protection against moisture. Leather totes bags are typically not waterproof, but they can be treated with water-resistant coatings. However, prolonged exposure to water can still damage leather.

If you need a waterproof tote bag, look for materials like nylon, PVC, vinyl, or specially treated canvas or polyester. Always check the product description for details on water resistance or waterproofing.

How To Personalize Tote Bags

Personalizing tote bags can make them unique and special for a wide range of purposes, from gifts to promotional items. Through printing or other customization techniques, tote bags can help to reflect an identity or marketing message.

Choosing Your Product

It’s important to consider the type of product that will best suit your needs. Consider the material type, the size of the bag, the handle type, and even the closure type. While most tote bags do not have a closure, some do come with a zip lock or other features. You may also want to look for double-stitched products for extra strength.

Print Method

There are a number of methods that you can choose from to personalize your tote bags:

Custom Printing

- Screen Printing: A popular method for adding logos, designs, or text, which is ideal for bulk orders.

- Digital Printing: Can produce full-color designs and even photos. Good for detailed and vibrant images.

- Heat Transfer: Uses head to transfer a printed design onto the bag, which are ideal options for smaller batches or more intricate designs.

Embroidery

- Embroidery adds a touch of elegance and durability.

- They are suitable for adding monograms, names or simple logos.

- Embroidery works well on thicker materials like canvas.

Iron-On Patches

- Easily add patches with custom designs.

- Can be applied at home with an iron.

- Great for adding a personal touch to each bag.

You could even consider adding personalized tags such as names, messages, or logos. They can be made from various materials like leather, metal or fabric which adds a subtle and classy touch.

If you choose leather or faux leather bags, you could consider laser engraving. This technique offers durable and high-end personalization, which are suitable for logos, names, or even more intricate designs.

By choosing the right method or combination of methods, you can create personalized tote bags that are perfect for your specific needs, whether for promotional purposes, personal use, or gifts.

Tote Bag Care & Maintenance

Proper care and maintenance of tote bags can significantly improve their lifespan and keep them looking their best. Different materials may require specific care, but here are some general care and maintenance tips that you can use to prolong the life of your bags.

Regular Cleaning

Make sure that you regularly clean the bags, removing all contents and shaking out any debris.

Spot Cleaning

Spot cleaning when needed can also help to keep the bag looking fresh. Use mild detergent, test a small area and very gently scrub, rinse and air dry.

There are also a number of material-specific care instructions that you should follow.

Canvas Tote Bags

- If you are handwashing your canvas tote bags, then use mild soap and lukewarm water to prevent any staining. Scrub gently with a soft brush.

- If the bag’s washing instructions allow, machine wash on a gentle cycle using cold water and a mild detergent.

- Make sure to air dry and do not tumble dry. Lay the bag as flat as possible or hang it out to air dry to prevent shrinking or distortion.

Nylon & Polyester Tote Bags

- Use a damp cloth with mild soap to wipe the surface of these bags. They are water-resistant and sometimes come with a waterproof coating, so you do not have to be as restrictive with your cleaning here.

- For a deeper clean, then hand wash or machine wash on a gentle cycle.

- Avoid high heat if using a dryer, as this can damage the synthetic fibers that make up the material.

Leather Tote Bags

- Make sure to keep leather tote bags away from excessive moisture, as this can damage the material.

- Apply a leather cleaner or conditioner using a soft cloth and follow the product instructions carefully.

- Storage is imperative with leather tote bags. Make sure that they are stored in a coo, dry place away from direct sunlight and use a dust bag to protect them against dust and scratches.

Vinyl & PVC Tote Bags

- Similar to nylon and polyester, you can use a damp cloth to wipe away any dirt or debris on vinyl and PVC tote bags.

- Make sure to avoid any harsh chemicals and do not use bleach or strong detergents that can damage the material.

- Always make sure to air dry the bag thoroughly before using.

There are a few additional care and maintenance tips that you may want to consider passing onto your customers, clients, or any other recipient of the bags.

Firstly, make sure to avoid overloading the bag to prevent stretching or any damage to the handles and seams.

Secondly, ensure that the bags are stored correctly in a dry place. If they are structured tote bags, then add paper or similar to help the bags maintain their shape over time.

Thirdly, keep the bags out of direct sunlight, as prolonged exposure can cause fading and material degradation.

Lastly, make sure to treat spills and stains as soon as possible to prevent any permanent marks.

By following these care and maintenance instructions, you’ll be able to prolong the life of your tote bags, keeping them in great condition and functional for years to come.

There you have it – everything you ever wanted to know about tote bags! Whether you’re using tote bags for a corporate gift, handing them out at a trade show, or using them for personal use, there's a tote bag out there that's perfect for you. Happy toting!